Many people talk about spending their days in a carefree way, living on the beach, enjoying the company of friends new and old, and simply loving life to the fullest. Most will never reach that place because of the daily grind that consumes the vast majority of the world. Don’t tell that to Hal B1n0 (rhymes with albino), because he’s found a way to live the good life and he’s doing it on his own terms. In his brand new video for “Sour Grapes,” he gives us a lesson on how he does it.

With a sound that invokes pieces of artists like Jack Johnson, The Dirty Heads, Third Eye Blind, and Maroon 5, Hal B1n0 is a melody-making machine. “Sour Grapes” goes down with the ease of a margarita on a hot summer day, using a rapid-fire succession of verses that show this is an artist who works as hard as he plays. It’s when the chorus hits, however, that “Sour Grapes” soars to a point where it could easily nestle comfortably alongside a top 40 summer playlist. It’s all about easy listening and easy living!

In the new video for “Sour Grapes,” Hal B1n0 is here to announce his arrival on the scene in the most glorious way. This is a man who loves his life, and isn’t afraid who knows it! Hal and an assorted gang of characters of all walks of life hit the beaches of Santa Monica and the tropical islands of the Caribbean to shamelessly celebrate that they “got what they got.” A quick trip into Guitar Center to grab a new axe and it’s back to the beach to keep this party going. Don’t like their laid back, celebratory approach to the good life? Hal has a nice big bundle of sour grapes for you to nibble on!

We’re very excited to be working with Hal B1n0 and to introduce you to this exceptional new talent. This song is the perfect summer jam and we’re hoping it will slide seamlessly into your upcoming programming. For more information on Hal B1n0 please contact Andy Gesner and the HIP Video Promo staff at (732)-613-1779, email us at info@HIPVideoPromo.com. You can also visit www.Twitter.com/halb1n0 for more info on Hal B1n0.