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September 22, 2025

The 2025 VMAs Proved It: Big Broadcast Still Moves the Needle

The 2025 MTV VMAs drew their biggest TV audience in six years — proof that broadcast reach still matters. For independent artists, this surge is a reminder: music videos and strong visuals remain a powerful way to break through. Here’s why, and how HIP Video Promo can help.
April 3, 2025

WATCH: Parcels Return with ‘Leaveyourlove,’ A Seamless Continuation of Day/Night Excellence

It’s hard to believe that it’s been three years. The music on Day/Night, the epic second album from the Australian-European quintet Parcels, remains incredibly fresh. The double disc could have been released yesterday. It could be released tomorrow. It could also have been released during the golden age of disco, the height of the new wave, or the heyday of Daft Punk, or the peak of the dance-rock revival. It’s timeless, it’s gorgeous, it’s club-ready and stylish, and it firmly established Parcels as one of the most ambitious, most flexible, and musically accomplished bands in the world.
April 3, 2025

WATCH: SUPER-Hi & NEEKA Bottle Summer Nostalgia in Viral Hit ‘Get Ready’

Super-Hi’s George Tizzard & Rick Parkhouse—the UK duo, also known as Red Triangle, behind chart-smashing hits with David Guetta, Charlie Puth, Halsey, and more—have teamed up with esteemed singer-songwriter duo NEEKA—whose collaborations include industry giants like Drake, Miley Cyrus, and Avicii. Together, this creative powerhouse has crafted the ultimate “Euro-Summer” anthems, effortlessly capturing the thrill of sun-bleached coastlines, open roads, and the sheer delight of chasing the horizon with no destination in mind. Their exhilarating sound strikes a chord with listeners around the globe who crave a carefree, sun-soaked escape on the beach, at the club, and everywhere in between.
April 3, 2025

OMG Girlz Channel ’90s R&B Excellence in Visually Stunning ‘Make A Scene’

There are good music videos of all kinds. But the best music videos — the ones that make history — share a common characteristic. They’re all cinematic. They tell a story that parallels the narrative of the song they’re attached to, but doesn’t necessarily duplicate or literalize it. Sometimes the storytelling spills out on either side of the track, providing a long lead designed to situate the viewer and a filmed coda after the music’s over. That’s the way Michael Jackson used to do it, and that’s how the OMG! Girlz have approached their new clip for “Make A Scene,” their latest single. They’ve paired the sultry ballad with a mini-movie: a nightclub drama that foregrounds the star quality and the widescreen emotions of the three young singers.
February 14, 2025

Flashback Friday: Iron and Wine

Iron & Wine’s Sam Beam didn’t necessarily come into this world knowing that he would be the voice of folk music in the 21st century.
February 5, 2025

Closed Captioning 101

Closed captioning has been a thing for quite some time. It is the way the viewers can see the words or lyrics that are being spoken or sung while the visual content is being programmed.
January 15, 2025

HIP Year in Review: 2017

In 2017 we saw Fortnite become one of the most popular video games ever released and the movie Get Out broke many box office records. But it was, sadly, the year we lost Chris Cornell and Chester Bennington.

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