Kristen Lee Sergeant “Balm/Burn” 3 Kristen Lee Sergeant “Balm/Burn” Music Video Directed by Katherine Horak Plastic Sax Records Add date – 03/07/19 About Kristen Lee Sergeant The first thing that greets a visitor to Kristen Lee Sergeant’s website is a curl of smoke. Not static smoke, either; it’s animated, which indicates that something is on fire. Evidence of that blaze is all over Sergeant’s recordings: the jazz vocalist is always singing about conflagrations of one sort or another. She’s given her album (one that contains a sterling reinterpretation of the standard “Smoke Gets In Your Eyes”) an incendiary title: Smolder. “Balm/Burn,” the self-penned single, uses the metaphor of the flame – and the salve – to examine a rocky romantic relationship. Then there’s Sergeant’s searing stage presence and a vocal approach that never fails to bring the heat to whatever she happens to be singing. Sergeant is a woman unafraid to play with matches. Small wonder, then, that her career is catching fire. Kristen Lee Sergeant’s star has been on the ascent since the release of Inside Out, her 2016 debut, and a Downbeat Editor’s Pick. That record introduced Sergeant as a cultural translator: a quick-thinking, witty jazz singer with an uncanny ability to tease the complexity and nuance out of standards and classic pop material. Smolder is deeper, brighter, and wiser, and Sergeant establishes herself as both a fearless interpreter and a visionary in her own right. The eclectic, polyglot, imaginative set – one which contains Sergeant originals, a provocative jazz version of Spandau Ballet’s “True,” and forays into chamber music, classic torch song, and Latin rhythms – is held together by the Massachusetts native’s radiant singing. Hers is a voice that can sear and comfort, sometimes simultaneously. About The Video To make the video for “Balm/Burn,” Kristen Lee Sergeant has enlisted the help of director Katherine Horak, a young filmmaker who has already won an audience for her work with the films Home and What We Were. At first glance, Horak’s clip for “Balm/Burn” seems like a straightforward one – the camera catches Sergeant in performance, delivering her song with absolute conviction, complete focus, and the kind of sultriness that can’t be faked. Yet much like Smolder, the “Balm/Burn” video is more complicated than it initially seems. Midway through the video, Sergeant is approached by a replica of herself. Is it a confrontation? Are they in danger? Are there erotic undercurrents to this fantasy? The clip doesn’t say. Instead, the doppelganger disappears, and the camera pans back to reveal Sergeant by herself on the shooting stage, stalking a strange, dreamlike room with cloth-draped walls and a floor strewn with sand. Want more from Kristen Lee Sergeant and HIP Video Promo? We’re delighted to work with Kristen Lee Sergeant to share “Balm/Burn.” Please let us know what we can do to get this video included in your regular programming and online presentations, or if you’d like us to send some merch for on-air contests and giveaways. Contact Andy Gesner and the HIP Video Promo team at (732)-613-1779, email us at info@HIPVideoPromo.com or visit www.KristenLeeSergeant.com for more info on Kristen Lee Sergeant.