RIFF ACTION FAMILY
RIFF ACTION FAMILY
April 24, 2013
Riff Action Family is a contemporary rock group from St. Petersburg, Russia that have made a name for their exclusive style— something they call “Killing Rock.” Check out one of Russia’s most premier bands Riff Action Family and their newest video clip for the single “Doors.”
It all started when lead singer Zhirius Saltsauskis met at drummer Kruger van Got’s coffee shop on the streets of St. Petersburg. After becoming friends at once, Vonia Pneschich joined on guitars along with Batras Chugoev on the bass guitar. Interestingly enough, the band has only rehearsed once claiming, “We won’t rehearse! We’ll just perform and record albums.” Since the musical experience of each of the musicians proved to be extremely vast as well as enormous, Riff Action Family decided this would be the best route for their budding musicianship. The band’s first recording was the EP From Russia with Love, released in October of 2010. However, the band had used aliases—Stas Gordeev, Sergei Chugunov, Kirill Dmitriev, and Ivan Ponkin—because they owed money to the Russian mafia for recording the album and couldn’t return it to them because the rent for the recording studio was too high!
So Riff Action Family decided to lay low and hide out for a year, but in the meantime they recorded their first LP Rockkill, released for free download in November 2011 on the site www.Rockkill.com. The band paid their debts, and Riff Action Family revealed their real names to the entire world. With all of that hype generated they have now returned with their strongest offering yet, the EP Doors. The title track video astonishingly presents us with the uncanny and hard-to-miss characteristics of the bold musicians that make up Riff Action Family.
“Doors” is an interesting clip that highlights the raw energy that exists throughout the creation of this Russian band’s music. The unique scenes bring out the best in these musicians, and the imaginative story line paints a picture of the honorable lyrics that singer Zhirius presents us with. The scenes of “Doors” begins with a young couple at their worst—held by a series of colored strings that bound them together, they experience infidelity and witness each other performing heinous actions that make them unfaithful. Riff Action Family creates scenes of heartwarming horror that hits home to every viewer who has been in a tough relationship with a lover. The painstaking realities of “Doors” open brighter perspectives pertaining to the boundaries of love, and offer a safe haven for those who have been suffering.
Riff Action Family is one of Russia’s most unique and eccentric bands to be introduced to the states known to date. Their ability to present the contemporary rock scene with relatable issues give the band the quality of being able to be related to, and that’s just the scene that the video clip “Doors” creates for viewers. For more information, please contact Andy Gesner and the HIP Video Promo staff at (732)-613-1779 or email us at info@HIPVideoPromo.com. You can also visit www.www.Facebook.com/RiffActionFamily for more info on Riff Action Family.
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