Premiere: Nick de la Hoyde “Never Gonna Beg For It” via

Hot on the heels of his last video “Changing” just premiered another brilliant clip by Nick de la Hoyde. “Never Gonna Beg For It” (NGBFI) is the title track and second single from Nick’s hotly anticipated forthcoming EP. NGBFI is a swooning R&B ballad that showcases the singer’s growing maturity and the evolution of his vocal style into one that is deep and intently emotive. The track features a simple yet powerful piano motif, driven by deep bass and a percussive layer that opens and closes as the song progresses; each moment revealing more of the lyrical anguish and moody, deeply textured R&B.

Check out “Never Gonna Beg For It” here: