We are excited to be promoting our third Farrad video titled “The Way You Do.” This is the 3rd and final single from his album, The Time Is Now. Here is a little something that Farrad wrote about this video:
I wrote “The Way You Do” as a fun/throwback song, and Michael Goldberg and Matt Campbell created a killer video complement with a story and animation that gives Pixar a run for the money! A huge thank you to Michael and Matt for giving me so much of their time, sweat, and talent. They lead a dedicated behind-the-scenes team who I’m eternally grateful to. And a big shout out to Adrianne Rodgers who has been my dancer throughout my whole album journey, the beauty on my boat, and for giving up her birthday to sweat in a very hot green suit.
A 2-day shoot in blistering heat on green-screen…and 6 months of post-production gave birth to this fun-time summer jam. If you like it, share it!