Blog What is OTT? And why should I care? (with Rob Schwartz) – HIP To The Scene Ep. 3 April 22, 2021 HIP hip to the scene, music marketing, music promotion, Music video marketing, Music Video Promotion, OTT, Rob Schwartz, video promotion, WHO?MAG, WHO?MAG TV Welcome to Episode 3 of HIP To The Scene! Our question today is: What is OTT? And why should I care? HIP To The Scene, a web series and podcast, brings you in-depth conversations with industry professionals, arts advocates, and music business veterans who’ve devoted their lives to helping independent artists realize their dreams. On HIP To The Scene, we’re giving you the straight scoop: frank discussions with those who’ve been fighting the good fight on artists’ behalf. Our guest is none other than Rob Schwartz. Rob Schwartz is the CEO of Grammy Award-Winning WHO?MAG Distribution and provides music video content to over 500 million potential new fans every week. He’s also an ABC editor on shows like Jimmy Kimmel Live and The Goldbergs. Last but not least, he’s a dear friend of HIP, and we’re so excited to have him on the show. Listen here on your favorite podcast provider! Rob Schwartz is: CEO of GRAMMY Award-Winning WHO?MAG Distribution/SONY Orchard with over 850 releases CEO of TV Networks WHO?MAG Multimedia, iFame TV, and Video Vision on Apple TV, Roku, Amazon Fire Stick, Google Play, and all cellphones in the App Store CEO of TV Shows WHO?MAG TV, Video Vision & DMTV reaching up to 500,000,000 households worldwide CEO of multiple award-winning movie & TV production company Chetown Films Voting Grammy Member (Philadelphia Chapter) and Broadcast Pioneers member Rob Schwartz TV/Movie Production Credits: FUSE TV (Director – Dancin’ On Air plus Saturday Morning Fever) ABC (editor – The Goldbergs & Jimmy Kimmel Live) MTV (music composer – Next and The City) FOX (casting – The Four and The Q Show) Lionsgate Films (music supervisor) Links: www.whomagtv.com www.whomagdistribution.com www.whomag.net www.dancemusicmag.com www.facebook.com/whomag www.facebook.com/whomagtv www.twitter.com/whomag www.instagram.com/whomag These conversations are guided by HIP Video Promo principal and founder Andy Gesner, whose charming, encouraging, relentlessly positive personality is the animating spirit behind the company. As all of our clients (past and present!) know well, Andy is a genial host dedicated to helping independent artists tell their stories. Andy has plenty of his own tales to tell and his own unique perspective on the industry, and you can expect him to challenge his guests and prompt them to share insights you simply won’t encounter anywhere else.