Many artists talk about chasing their dream and following whatever path is laid out in front of them. Truthfully, though, most of them never leave their hometowns and cities and expect it all to come to them. Then you have Meresha. She was born and raised in Warsaw, Poland, and was influenced deeply by artists such as Prince, Joss Stone, Freddie Mercury, Björk and James Blake as she honed her craft. By the age of 15, she knew it was time to put her money where mouth is and uprooted her life and her family and relocated to sunny Florida in order to pursue her music career. With her “New Revolution” video, it’s very apparent that she is “in it to win it,” and cuts no corners in her pursuit of perfection.

What makes Meresha’s music extraordinary is her determination to utilize each and every one of her talents. Meresha wrote and sung every song on her album, and as a pianist, guitarist and drummer, she composed and performed each song as well. Her sound – a soulful voice with modern beats – is a unique blend that people crave. “New Revolution”, the title track on her EP, is a celebratory song that Meresha hopes each listener will interpret to be meaningful for his or her own “revolution”. “New Revolution” recently won or was semi-finalist in several global music competitions, and was praised by the music press and has received extensive global radio play.

For the “New Revolution” video, Meresha enlisted 5 time MTV VMA nominee David Rousseau (Pitbull, Magic!, Enrique Iglesias, LMFAO, Christina Aguilera, Lil’ Wayne) to helm the director’s chair. The resulting collaboration is one of pure energy and excitement. At only 18 years old Meresha shows a knack and comfort level in front of the camera that most of us can only dream of. Just like most revolutions, the video happens on the street. Meresha and her crew find themselves drawn to an old boom box and alleyways adorned with spray pain murals. The choreography is loose but meticulous, and the overall vibe of the video lands somewhere between the carefree attitude of the Summer Of Love and the hustle of the streets of early NYC hip-hop.

Haven’t heard Of Meresha yet?  You soon will, if she achieves her proclaimed goal of taking over the world.  She promises, though, to be a benevolent leader… All of us here at HIP Video Promo are very excited to be a part of her promotional team and look forward to hearing from all of you! Please contact Andy Gesner and the HIP Video Promo team at (732)-613-1779 or e-mail us at info@HIPVideoPromo.com for more info. You can also visit www.Meresha.com.

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